Every module is in the plan, from deposits to POS, gift cards to rotas. Try the whole platform free for 7 days, or stay on Free Forever at $0.
No card required No contracts Free setup & migration
Pay annually and get 2 months free.
For venues dipping a toe in
$0 a month
Free forever. No card, no time limit.
No card. No time limit.
For independent restaurants & cafés
$60 $6050 a month
Billed annually ($600 a year). 2 months free.
Billed monthly. No contract, cancel anytime.
No card needed. Cancel anytime.
For busy, event-heavy venues
$100 $10083 a month
Billed annually ($1,000 a year). 2 months free.
Billed monthly. No contract, cancel anytime.
No card needed. Cancel anytime.
For groups, chains & franchises. Tell us about your venues and we'll build the right deal.
“Couldn't ask for better customer service and the price is incredibly reasonable. We'd highly recommend them to anyone.”
“We came from a much larger organisation and we're very happy to have made the switch. It's been a fantastic move for us.”
Most platforms sell these as separate products, paid modules or “premium” upgrades. On BookingNinja they're part of the same subscription, on every plan, including Free Forever.
No module subscriptions and no per-seat charges. Gift card and membership sales carry the same small transaction fee as bookings — there's no separate plan to buy for either. Domain registration and renewal are the only genuine extra, because that money goes to the registrar.
Full builder, hosting and a free design done for you.
Scheduling, shift swaps, timesheets and the staff app.
Campaigns and automations to your own customer list.
Branded posts and stories generated from your sessions.
Sell, redeem and track vouchers with wallet passes.
Recurring plans, member pricing and member-only events.
Order at table, online ordering and the kitchen screen.
Take payments on the floor against the same booking.
Drag-and-drop layouts with automatic table assignment.
Digital waivers signed before arrival, stored per guest.
Revenue, demand and retention reporting plus benchmarks.
Setup & migration
We import your bookings and configure your venue for you.
Every plan includes the same core platform. Here's what differs.
| Feature | Free Forever | Starter | Gold | Enterprise |
|---|---|---|---|---|
| Pricing | ||||
| Monthly cost | $0 | $60/mo | $100/mo | Custom |
| Free trial | — | 7 days | 7 days | — |
| Contract | None | None | None | Custom |
| Bookings & fees | ||||
| No-payment bookings | 75/month | Unlimited | Unlimited | Unlimited |
| Paid bookings | Unlimited | Unlimited | Unlimited | Unlimited |
| Customer booking fee | 2.5% or 50p | None | None | None |
| Transaction fee | 1% | 1% | 1% | 0% |
| Gift card sale fee | 0% | 2% | 1% | 0% |
| Stripe processing fees | Standard | Standard | Standard | Standard |
| Venue & team | ||||
| Unlimited Team Accounts | Included | Included | Included | Included |
| Unlimited Sessions & Events | Included | Included | Included | Included |
| Event Management | Included | Included | Included | Included |
| Free Setup & Import | Included | Included | Included | Included |
| Roles & Permissions | Included | Included | Included | Included |
| Activity Log with Undo | Included | Included | Included | Included |
| Multiple Venues Under One Login | Included | Included | Included | Included |
| Booking tools | ||||
| Sell Booking Addons | Included | Included | Included | Included |
| Card Capture & No-Show Protection | Included | Included | Included | Included |
| Custom Booking Fields | Included | Included | Included | Included |
| Table Chaining | Included | Included | Included | Included |
| Group Codes | Included | Included | Included | Included |
| Appointments with Named Staff | Included | Included | Included | Included |
| Multi-Date & Repeating Events | Included | Included | Included | Included |
| Session Packages & Bundle Tickets | Included | Included | Included | Included |
| Guest Self-Service Changes & Cancellations | Included | Included | Included | Included |
| Paid Flexible-Booking Option | Included | Included | Included | Included |
| Booking Approvals | Included | Included | Included | Included |
| Guest Lists & RSVPs | Included | Included | Included | Included |
| Access Codes & Members-Only Sessions | Included | Included | Included | Included |
| Ticket Sale Windows & Shared Stock | Included | Included | Included | Included |
| Ticket Release Alerts | Included | Included | Included | Included |
| Weather Rules for Outdoor Areas | Included | Included | Included | Included |
| Recurring Bookings | Included | Included | Included | Included |
| Enquiry Forms & Inbox | Included | Included | Included | Included |
| Booking Tags & Custom Statuses | Included | Included | Included | Included |
| Timeline View & Printable Run Sheets | Included | Included | Included | Included |
| Payment Links | Included | Not included | Included | Included |
| Stand-in / Wait List | Included | Not included | Included | Included |
| Charge Based on Guest Types | Included | Not included | Included | Included |
| QR Code Tickets & Scanning | Included | Not included | Included | Included |
| Payments | ||||
| Stripe or Square, Paid Directly to You | Included | Included | Included | Included |
| Apple Pay & Google Pay | Included | Included | Included | Included |
| Per-Guest Deposits, Balances & Instalments | Included | Included | Included | Included |
| Discount Codes & Bulk Unique Codes | Included | Included | Included | Included |
| Automatic & Quiet-Day Discounts | Included | Included | Included | Included |
| Holiday & Weekend Surcharges | Included | Included | Included | Included |
| Refunds to Card or Store Credit | Included | Included | Included | Included |
| VAT & Tax Handling | Included | Included | Included | Included |
| Premium features — no add-on cost | ||||
| POS | Included | Included | Included | Included |
| Order at Table | Included | Included | Included | Included |
| Gift Cards | Included | Included | Included | Included |
| Memberships | Included | Included | Included | Included |
| Floor Plans | Included | Included | Included | Included |
| Waivers | Included | Included | Included | Included |
| Social Graphics | Included | Included | Included | Included |
| Staff Rota | Included | Included | Included | Included |
| Staff App, Clock-In Kiosk & Timesheets | Included | Included | Included | Included |
| Loyalty Points, Stamp Cards & Rewards | Included | Included | Included | Included |
| Online Ordering for Delivery & Collection | Included | Included | Included | Included |
| Kitchen Display Screen | Included | Included | Included | Included |
| Online Shop (Webstore) | Included | Included | Included | Included |
| Split Bills & Tipping | Included | Included | Included | Included |
| Recipe Costing, Margins & Supplier Invoices | Included | Included | Included | Included |
| Allergen Matrix & Dietary Tags | Included | Included | Included | Included |
| Apple & Google Wallet Passes | Included | Included | Included | Included |
| Posted, Scheduled & Group Gift Cards | Included | Included | Included | Included |
| Analytics & Venue Benchmarks | Included | Included | Included | Included |
| Take Pre-Orders | Included | Not included | Included | Included |
| Venue website + hosting | Included | Included | Included | Included |
| Marketing & branding | ||||
| Send Marketing Emails to Opt-Ins | Included | Included | Included | Included |
| Customer Database with Profiles & Tags | Included | Included | Included | Included |
| Email Automations with Ready-Made Recipes | Included | Included | Included | Included |
| Audience Segments | Included | Included | Included | Included |
| Drag-and-Drop Email Editor & Templates | Included | Included | Included | Included |
| AI Copywriting | Included | Included | Included | Included |
| Post-Visit Feedback & Review Requests | Included | Included | Included | Included |
| Mailing-List Sign-Up Forms | Included | Included | Included | Included |
| Quiet-Times & Rainy-Day Emails | Included | Included | Included | Included |
| Directory Listing on letsbookfor.com | Included | Included | Included | Included |
| Brand Kit | Included | Included | Included | Included |
| Customer Import, Export & GDPR Tools | Included | Included | Included | Included |
| Send Marketing Emails to All | Included | Not included | Included | Included |
| Remove BookingNinja Branding | Not included | Not included | Included | Included |
| Custom Email Templates | Included | Not included | Included | Included |
| Custom Domain Name | Included | Not included | Included | Included |
| Integrations & AI | ||||
| Embeddable Booking Widget | Included | Included | Included | Included |
| Google Calendar Sync & Meet Links | Included | Included | Included | Included |
| Webhooks & Custom Notification Rules | Included | Included | Included | Included |
| AI Assistant & MCP Server | Included | Included | Included | Included |
| AI-Assisted Setup & Imports | Included | Included | Included | Included |
| SMS via Your Own Twilio Account | Included | Included | Included | Included |
| Two-Way Guest Messaging | Not included | Included | Included | Included |
| Support | ||||
| Support channel | Email & chat | Livechat | Livechat & Weekend | Dedicated Account Manager |
| API access | Included | Included | Included | Included |
| Enterprise | ||||
| Bespoke POS integration | Not included | Not included | Not included | Included |
| Dedicated Account Manager | Not included | Not included | Not included | Included |
| Per venue team access settings | Not included | Not included | Not included | Included |
| Invoice Payments | Not included | Not included | Not included | Included |
| Custom Development & Integrations | Not included | Not included | Not included | Included |
| Custom Contracts & SLAs | Not included | Not included | Not included | Included |
| Get started | Try free | Try free | Contact us | |
The average UK no-show costs a venue around £89. Deposits, card capture and automated reminders are all built in, and typically cut no-shows by more than half.
Estimated loss to no-shows
£a month
That's the cost of the Starter plan, every month.
Venues on BookingNinja averaged just 1.7% no-shows over the last 12 months. That is real data from hundreds of thousands of bookings on the platform.
Yes. Free Forever is $0 a month with no card and no time limit. It covers 75 bookings a month that don't take a payment, and unlimited bookings that do. A customer booking fee of 2.5% or 50p applies on Free Forever; paid plans have none.
No. The 7-day trial gives you full access to everything without a credit card. If it isn't for you, walk away, or stay on Free Forever at $0.
No. Billing is month to month, and you can upgrade, downgrade or cancel whenever you want with no exit fees. Paying annually gets you two months free.
Paid plans have a 1% transaction fee on payments you take through BookingNinja, plus Stripe's standard processing fees. There are no per-cover fees: the price is the same on your busiest Saturday as your quietest Tuesday.
No. They are part of the same subscription on every plan, including Free Forever, with no module subscriptions and no per-seat charges. Gift card and membership sales carry a small transaction fee. Domain registration and renewal are the only extra, because that money goes to the registrar.
Yes, at no cost. We import your existing bookings and configure your venue for you. Most venues are taking bookings the same day.
Full access to the whole platform. No credit card, no contract. If it's not for you, walk away, or stay on Free Forever at $0.
Not sure which plan fits? Tell us about your venue and we'll point you at the right one. No sales pitch.
Free for 7 days. No card needed.
Start For Free